Google continues to drive new hardware strategies for siege with artificial intelligence

Now, humans have mastered weak artificial intelligence. In fact, weak artificial intelligence is everywhere, and the artificial intelligence revolution is from weak artificial intelligence, through strong artificial intelligence, and finally to the journey of super artificial intelligence. Humans may survive this journey, maybe not, but in any case, the world will be completely different. Google is now continuing to occupy our lives with artificial intelligence .

On the 4th, Google intensively released a series of new hardware products, including a smart phone that is inseparable from you, a voice assistant placed on the living room table, a smart TV stick plugged into the TV, and virtual reality glasses worn on the head. There are also wireless routers that control the source of the home network. In short, these hardware devices can cover almost every aspect of your life without dead ends.

But the hardware devices that are visible and tangible are just representations, and they are the specific carriers behind the powerful technology. Google CEO Sundai Pichai proposed that the future is the era of "artificial intelligence first", and these hardware devices are the embodiment of Google's future artificial intelligence to further improve and strengthen its ecosystem.

Google's latest hardware products almost all condense the latest technology of Google artificial intelligence development and application. It can be said that the application of artificial intelligence is the real selling point and core driving force of this batch of hardware products. Through Google AdSense, a product driven by Google's artificial intelligence technology, the interaction between users and Google is realized, and Google's goal of providing users with personalized "everyone's own Google" is realized.

Google releases new hardware such as smartphones

At the 4th conference, Google released new hardware products including Google Pixel smartphone, Google Home Home Voice Voice Assistant, Google Daydream View virtual reality glasses, Google Wifi router and Google Chrome Cast Ultra.

Google released a series of new hardware products

As far as smartphones are concerned, Google announced the Pixel series and announced the end of the Nexus series. The Pixel mobile phone is positioned at the high end and runs the latest Android “Nougat” 7.1 system. It is the first smartphone with built-in Google Assistant. The selling point lies in its native Android service and Google's latest voice assistant application. The Pixel mobile phone has built-in Google Photos cloud service. All photos and videos captured by users can be stored in the cloud in real time without worrying about the storage capacity of the body.

In the demo section of Google Home, in addition to the understanding of the presentation at this year's Google Developers Conference IO, Google also demonstrated how Google Home integrates with other devices such as smartphones through Google Assistant's services.

The release of Google Daydream View virtual reality glasses is the first VR device to support this platform after Google announced the Daydream virtual reality platform at this year's IO Developers Conference. The price is only US$79, which is more than the price of Samsung Gear VR. At $20, the device fits perfectly into the mainstream mobile phone that meets the Daydream platform and comes with a controller. At the press conference, Google also announced a partnership with some VR content vendors, users can also directly watch the native video content and VR enhanced content on Youtube through the VR device.

In addition, Chromecast Ultra supports 4K video playback, which can smoothly play high-definition video content on the platform provided by major content such as Youtube, Netflix and HBO. Google Wifi emphasizes the optimization of the network environment, users can get the optimal network environment through the cooperation of routers in different rooms, and can be adjusted at any time through the mobile application client.

Hardware strategy centered on artificial intelligence

Google CEO Sundai Pichai made a debut at the press conference. He first reviewed the development of "computing". From the rise of personal computers in the 1980s, the Internet became popular in the 1990s, and the mobile Internet revolution in 2000, almost every 10 In the year, he will experience the revolution of “computation”. He believes that the future will move from “moving first” to the era of “artificial intelligence first”.

Google CEO Sundar Pichai continues to emphasize the importance of artificial intelligence

Based on this concept, Google's new hardware strategy is also completely centered around the core of "artificial intelligence." Pichai emphasizes that Google has developed from the earliest search box interface. In the information explosion environment, it needs to provide personalized service for each user, that is, everyone has "own Google", and his information interaction is "two-way" and "Real-time feedback."

When users face massive amounts of information, Google emphasizes "personalization" and builds everyone's "Own Google"

Pichai specifically mentioned the victory of Google's Deepmind team's AlphaGo and Li Shishi in the Go game, saying that Google's research on artificial intelligence has entered the "deeper" field. He also mentioned that Google just acquired the artificial intelligence technology last week. A major breakthrough in the middle of the English translation.

At the press conference of the day, although the hardware products released by Google each used different scenarios, the core was launched through Google Assistant. This Google artificial intelligence-driven specific product is the key core of Google’s hardware strategy. Google proposes to provide users with specific requirements such as personalization, intelligence, and real-time.

Google Assistant is a voice assistant product developed by Google using artificial intelligence technology. It is found in many hardware devices released by Google today, such as Google Pixel mobile phone, Google Home, etc. Through the dialogue between users and Google Assistant, Google Assistant can complete Various tasks, such as querying weather, road conditions, playing videos, music, booking restaurants, etc. At the same time, because each hardware device has Google Assistant, each can work collaboratively, such as talking to Google Home at home, listing to the supermarket A list of purchased items can be directly interoperable with Google Pixel, and the previous information can be obtained on the mobile phone in real time after going out. In addition, Google Assistant can also use the user's daily usage habits to call out the most commonly used related applications, such as automatically opening Youtube when playing music, and automatically calling Uber when taking a taxi.

Through the results of Google Assistant and hardware products, Google has built its own ecosystem more complete. At the launch of the day, Google also announced that it will open the Google Assistant SDK developer tool suite to allow more developers. Participating in it, Google Assistant is expected to further expand into Google's new open platform in the future.

But as Pichai emphasized at the opening of the conference, although Google has made many breakthroughs and progress in artificial intelligence research and application, it is still at a very early stage, but undoubtedly from today's conference, we are seeing Google. Driven by artificial intelligence, the intent to further improve and consolidate its ecosystem by hardware devices is more apparent. Hardware is the appearance, artificial intelligence is the core of Google's new round of strategy.

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