"‘People can go a day without food, but not without water.’ Water is the essence of life. Cui Ya, vice president of the Anhui Water Purification Industry Association, is concerned about the safety of drinking water. In fact, tap water is treated through purification and disinfection processes at the water treatment plant and is safe for consumption. However, once it leaves the plant, it travels through a network of pipes, pumps, and secondary water supply systems before reaching the user. Along the way, it’s prone to secondary contamination, which cannot be completely avoided."
"The need for a water purifier has become essential in many households."
So what's the solution? Many countries have adopted a separate water supply system, where domestic and drinking water are separated. A dedicated high-quality water pipeline is added to the existing system to deliver clean water directly to homes for drinking. Another option is using a household water purifier to ensure that the water you drink is safe and of high quality—this approach is more efficient and delivers better results.
This has led to a booming market for water purifiers. The Chinese water purifier market is currently experiencing rapid growth. Over the past three years, the industry has seen annual growth rates of 80%, 70%, and 60% respectively. Experts predict that by 2020, the market will still be in a phase of fast development, with an optimistic outlook. As the industry matures, water purifiers are becoming a must-have product for modern families.
"Looking ahead, two major keywords will shape the future of the industry."
First, the "Internet of Things (IoT)" is playing a key role in transforming the water purifier sector. IoT is driving innovation across industries, introducing new models like smart retail, precision medicine, and intelligent manufacturing. Similarly, the structure of the water purifier industry, competition, and market trends are evolving rapidly.
Since 2015, many purifiers have been equipped with smart features, connecting to IoT platforms. Through mobile apps, users can receive remote notifications about filter replacements, water quality, and leaks. Voice reminders, temperature control, and water level monitoring have become standard features in many devices.
"This evolution is changing the entire industry. By connecting devices through the Internet, information flows more freely, boosting productivity and breaking down information barriers. It also promotes cross-industry upgrades."
The second keyword is "service." Unlike regular home appliances, water purifiers require regular filter replacements. They are not one-time purchases. If filters aren't changed on time, they can cause secondary pollution. Therefore, no matter how advanced the technology, strong service support is essential. This means traditional manufacturers are shifting from selling devices to offering comprehensive services.
"Regular replacement of water purifier filters is crucial."
Many people don’t realize that water purifiers require periodic filter changes. Some may wonder why they should replace a filter if it still seems to work. But think of it like a disposable battery—if you don’t replace it, your remote control becomes useless. Similarly, the filter element is the heart of the purifier. Over time, it accumulates dirt and impurities, reducing its effectiveness.
If you don’t replace it, the water you drink could become as dirty as waste oil. The filter is designed to trap contaminants, but when it gets clogged, it can actually start releasing them back into the water.
"How do you know when to replace the filter?"
You might notice cloudy water or a strange smell. If the purifier isn’t producing water even though the tap is working, the filter is likely blocked. Some smart purifiers will even notify you via app or display alerts. These features are especially useful for older users who may forget to change the filter regularly.
"The future of water purifiers lies in intelligent technology."
Smart water purifiers are becoming the new trend. The foundation of any smart device is ensuring clean, safe water. With Wi-Fi-enabled models, the industry is moving toward high-end, smart solutions. Water safety remains a top public concern, and smart purifiers are helping improve water quality.
These products not only fix the shortcomings of earlier models but also offer more convenience and better design. Their sleek appearance appeals to younger generations, such as those born in the 1980s and 1990s.
Many new purifiers are designed to be large-volume, long-lasting, energy-efficient, and highly intelligent. What makes a product smart? Features like automatic filter replacement, water quality tracking, and integration with lifestyle services are key.
Overall, the future of water purifiers looks bright. As the industry continues to evolve, improving service quality will help attract more consumers.
Deng Ruide, chairman of the Water Purification Equipment Professional Committee of the China Quality Inspection Association, said that in addition to "high-end + smart," the industry is also advancing through technologies like reverse osmosis and green manufacturing. This ensures safer and cleaner water for everyone.
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