In winter, poor indoor air circulation can lead to "shared breathing," where if one person is sick, others in the room may also suffer from respiratory issues. This is especially common in office environments, where vents, bacteria, and PM2.5 contribute to more severe indoor air pollution. Creating a healthy breathing space has never been more important, particularly for individuals who spend long hours indoors.
On January 13th, the IQAir Atem Clean Breathing Tasting event took place at the Jinsha Store in Beijing Yansha Friendship Shopping Mall. The star of the event was the Atem, an innovative product launched by IQAir in late 2017. It introduced the concept of a "personal breathing zone" — a smart, efficient, and portable solution that allows users to instantly enjoy clean air wherever they go.
IQAir Global CEO Frank Hammes emphasized that the company’s mission has always been simple: helping people breathe clean air everywhere. Since 1963, this idea has driven continuous innovation. IQAir remains committed to high-performance air purification equipment, ensuring that people around the world can enjoy air quality comparable to that of Switzerland. Today, IQAir products are available in over 100 countries, offering top-tier solutions for homes, offices, hospitals, schools, and museums.
As a leading manufacturer in the air purification industry, IQAir offers one of the most comprehensive product lines. From large-scale air purifiers capable of cleaning entire buildings to advanced smart devices like the AirVisual, which has been on the market for 20 years, the brand covers all needs. The HealthPro series and the CleanZone series are among the most popular, designed for both residential and large commercial spaces.
Unlike traditional square-shaped air purifiers, the Atem features a circular design that maximizes airflow efficiency. Inspired by the natural structure of a mushroom, its unique shape enhances filtration performance. The C-type HyperHEPA filter surrounds the center of the device, capturing over 99% of fine particles such as ultrafine particles, mold spores, and pollen. This ensures users get the cleanest air possible.
IQAir combines cutting-edge technology with user-friendly features, making it easy for people to maintain clean air. The Atem can be controlled via a mobile app, and comes with three different plug sizes, allowing it to be used in most countries around the world.
During the event, the Atem Travel Kit was also showcased. Designed with lightweight and durable materials, it offers a compact and stylish option for on-the-go use. Its ergonomic design ensures comfort during transport. The Atem is currently available for 3,680 yuan, and interested customers were encouraged to experience it firsthand.
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